Rural students: the next frontier for university recruiters

Universities wanting to boost international student recruitment often tend to focus o...

Insider Education Higher Education Marketing Student Recruitment By G. John Cole on Aug 27, 2019

How Universities Can Use Support Services to Attract More Students

It’s been a turbulent few years with socio-economic, politics, home-grown and interna...

Higher Education Marketing Student Recruitment Generation Z By G. John Cole on Jun 10, 2019

Rethinking Access to Graduate Education

Higher education has made great strides in equal access, and there are many advances ...

Higher Education Marketing By G. John Cole on Apr 29, 2019

Do You Know Where To Find Your Next Student Target Market?

In an age when your message can be heard instantly by almost anyone in the world – bu...

Higher Education Marketing International Student Recruitment International Education By G. John Cole on Feb 27, 2019

Why You Need to Upgrade Your Marketing in 2019

It is time to throw out the marketing rulebook - Generation Z is now entering college...

Higher Education Marketing International Education Generation Z By G. John Cole on Jan 16, 2019

Increase Your International Appeal – Destination Marketing for Higher Education

You have a great school. You have smart, driven students and engaging professors. But...

Higher Education Marketing By G. John Cole on Nov 23, 2018