Why You Need to Upgrade Your Marketing in 2019

It is time to throw out the marketing rulebook - Generation Z is now entering college...

Higher Education Marketing International Education Generation Z By G. John Cole on Jan 16, 2019

2018 in Review: What’s New for Higher Ed?

2018 was a busy year for the higher education sector.  And, as the year draws to a cl...

International Education By G. John Cole on Dec 14, 2018

What Do European Students Want?

Last month, our team attended the ICEF Berlin Workshop, where the wants and needs of ...

International Education By Joanna Hughes on Dec 13, 2018

Increase Your International Appeal – Destination Marketing for Higher Education

You have a great school. You have smart, driven students and engaging professors. But...

Higher Education Marketing By G. John Cole on Nov 23, 2018

Have You Capitalized on Your Country’s Academic Appeal?

The Organization for Economic Co-Operation and Development (OECD) recently announced ...

International Education By Joanna Hughes on Nov 22, 2018

Communicating with Generation Z: Everything You Need to Know

Millennials may be the “most researched generation,” but understanding another genera...

Generation Z By Joanna Hughes on Nov 13, 2018